About Beckett
Beckett Industries is a global hybrid firm. We help create long-term growth and change.

Beckett Industries is a global hybrid firm. We specialize in design, business, innovation, and growth. We build companies and brands for ourselves and sometimes for others.

+  Our approach is human-centered and design-based when working with our companies and the ones we choose to help in public or private sectors.

+ We identify new ways to serve and support by uncovering end-user needs, behaviors, and desires.

+ We envision new companies, innovation, and brands, and we design and create the models, products, services, spaces, interactive experiences, distribution methods, sales, and marketing that make them a reality.

+ We help companies build creative culture along with the systems and processes required to sustain innovation and consistently move forward.

+ We have had the privilege to start and work with some amazing companies.

Who we are
A group of hybrids passionate about design, business, innovation, and growth.

Beckett Industries is made up of a community of people who share common interests and values. We:

+ embrace conflict

+ resist the urge to control

+ and make shit happen.

Our values

Failure is good
Embrace conflict
Help others win
No bull shit

Slow down
Be optimistic
Own it

100 year vision

Our 100-year vision is to design, build, and grow some of the world’s best products and services. We do this by putting people at the center of everything we touch and do.

This is our legacy

For more than 15 years, Beckett Industries has been working in the design, business, innovation, and growth space, but we still feel like we are just getting started.

Over the years we’ve started several companies – for ourselves and others. We’ve been fortunate to earn the trust and respect from the hundreds of companies, including some of the world’s largest – and smallest – that we’ve worked or partnered with.  

We know that it’s a rare thing for people to truly love what they do after 15+ years, but we still wake up each day with a smile on our face ready to jump in.

How we work

Beckett Industries is known as an innovative company that isn’t afraid to take on ambiguous and complex problems that others are afraid to tackle. Our approach has always been and will remain very much human-centered. As we continue to evolve and shape our model we’re launching new offices, starting new companies, designing incubators, and breaking things.

We’re just a bunch of humans tapping into our innate desire to learn, build and create. Want to join us?

We guarantee it

After years of ups and downs, successes and failures, we’ve learned the value of keeping it simple.

People want simple, whether they know it or not. In their day-to-day life and with products and services they use.

But simple doesn’t always come easily.

Each time we make a bet or decide on a course of action, we do it based upon making things easier for the customer. That’s what we mean by ‘keeping it simple’.

We keep things clear and make them easy to use and understand. We design with this in mind. This goes for our companies, and our products and services.

This is our guarantee.

We give a damn

We give a damn. We believe that if you take care of people, they will take care of you. Treat people right. Be honest. We treat our customers the way we want to be treated. We put family first and we take care of each other.

We are simply people, just like you and your team. We don’t have a schtick or gimmick or scheme. We like to work hard and have fun. We also like to win, and that means making sure our efforts work for you. We win when you do.

Because we give a damn, we do great work and strive to design and make the best products and services in the world. We test, fail, experiment, iterate, pay attention to the details, give back, and never stop learning new things.

Our approach
From inspiration to innovation and growth.

We take a human-centered, prototype-driven approach to design, innovation, and growth.

Beckett Industries believes that innovation begins with a deep understanding of your customers. That’s why we use design thinking as our approach to building products and experiences that your customers need and desire. This human-centered approach, paired with a “fail fast” mentality, allows us to quickly identify, build, and test new ways to success.

In the end we spend less time planning, more time making, and, above all, challenge ourselves to see things through the eyes of our customers every step of the way.

When we think like a designer we can reinvent the way organizations develop products, services, processes, and strategy.

Our approach takes what is desirable from a human point of view with what is technologically possible and economically viable. It pulls out our ability to be intuitive, ask questions, challenge the status quo, see patterns, and construct new ideas that are relevant as well as functional, and to express ourselves in new ways.

This approach also allows us to see across silos and around barriers. We see new opportunities that others might miss.

This isn’t linear or orderly, but rather a system of overlapping areas. The three areas we keep in mind at all times: inspiration, ideation, and implementation.

  1. Inspiration is the problem or opportunity that motivated you to start searching for viable solutions.
  2. Ideation is the process we take to generate, develop, and test new ideas against a hypothesis.
  3. Implementation is the last step that moves you from a project stage into people actually using your product or service.

To get there, Beckett Industries will use a combination of both analytical tools and general tactics and strategies to help you see how new or existing operations could look in the future — and build road maps for getting there.

All of our work is done in consideration of our clients capabilities and the needs of their customers. We will iterate toward a final solution, constantly challenging our designs and ideas. In the end, our goal is to deliver real, action-based and tangible strategies.

The result: new, innovative avenues for growth that are grounded in business viability and market desirability.

We're here for you

If you have a question for us, or you want to start a project, just shoot us an email at projects @ beckettindustries.com and we’ll get back to you within 2 business days.

If you’re a current customer, and you want to talk to someone right away, send an email to help @ beckettindustries.com and we’ll get back to you within a few hours.

If you’re just here to learn more, enjoy. Poke around our site, read our case studies, or connect with us even if you want to have real (or virtual) coffee and ask us some questions.

Either way, thanks for stopping by Beckett Industries.

In Summary

Download a PDF of our Factsheet.

Hi There

It’s a fast changing world. Let us help you evolve and grow.

San Francisco
Grand Rapids
Silicon Valley

Interested in coming to work with us? We are always seeking smart and talented people to join our global teams.

© Beckett Industries, A Design, Innovation, & Growth Company

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